Every Wednesday we break down the latest data, research and financial results into digestible chunks.
Read on for the numbers you need to know about minus the fluff.
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Squad Busters earns $70m in year one
The latest releases from Supercell have fallen short of the earnings bars set by its top performing titles like Clash of Clans, Clash Royale and Brawl Stars, Appmagic reports.
One year on from its release, Squad Busters has generated around $70m in revenue, compared to the $340m Brawl Stars earned during its first 12 months. The game, which Supercell has acknowledged may have benefitted from a longer soft launch, also generated a monthly low of $1.2m in May 2025.
Monster hunting game Mo Co, which surprise-launched on iOS and Android worldwide in March, has also earned a relatively low $2.5m in three months. However, its launch performance is tougher to compare with previous games seeing as it remains an invite-only experience for the time being.
The earnings figures come from an in-depth analysis of Supercell’s experimental launch strategies for the two titles, as well as its approaches to gameplay and progression, monetisation, and live ops.
Grow a Garden drives Roblox to 30.6m concurrents
Roblox reached a record 30.6m concurrent players in June 2025, more than double its peak concurrent player count of 13.9m in April.
The figures were published in a blog highlighting the infrastructure work being done behind the scenes to support “record-breaking traffic to many of the experiences” available on the platform.
These include popular titles like Grow a Garden and Dress to Impress. Roblox said the former recently broke the Guinness World Record for the most concurrently played video game, attracting 21.6m users simultaneously.
Fortnite paid UA drove 4m US downloads in a month
GameAnalytics has published some research on Fortnite’s performance since its return to the US App Store on May 20.
According to its data, Epic’s paid user acquisition comes solely from Facebook ads. It says these have been nearly evenly split between video and image creatives, which drove over 4m installs in one month.
Epic CEO Tim Sweeney recently said Fortnite was downloaded through the US App Store 10m times in the two weeks following its reintroduction.
Color Block Jam was May’s ‘top-promoted’ puzzle game
GameAnalytics has published a snapshot of the top-promoted puzzle games in May.
Rollic’s Color Block Jam leads the rankings with over 13bn global impressions, helping drive over 6m downloads and $13m in revenue.
It came in ahead of ABI’s Bus Escape: Traffic Jam, which also racked up 13bn impressions, 3m downloads and $2m in revenue.
In third place was Hungry’s Block Blast with 9bn impressions, 32m downloads and $6m in revenue.
SuperPlay tops $1B in user spending
SuperPlay’s portfolio of games has reached $1bn in user spending, according to Appmagic data.
The Israeli firm has also racked up $601m in IAP revenue. This includes $474m from Dice Dreams, which has been downloaded 60m times, $103m from Domino Dreams (21m downloads) and $24m from the recently released Disney Solitaire (8m downloads).
Metacore turned a profit for the first time in 2024
Merge Mansion maker Metacore made an annual profit for the first time in 2024, to the tune of €18.7m ($22.1m).
The Supercell-backed, Helsinki-based studio also brought in €154m ($181.7m) in revenue, which was down 5% year-over-year.
Metacore appointed a new growth lead earlier this year, as it continues to develop Merge Mansion along with several other projects.
It said in April that Merge Mansion has surpassed $600m in lifetime revenue and 60m downloads since it launched in 2020.
Tammenkoski’s post also references a Merge Mansion brand campaign in Japan, which leveraged local celebrities and let fans in Tokyo taste a limited-edition Mystery Pie. According to Shuhei Watanabe, product marketing manager for Merge Mansion, the campaign drove “+89% installs and tripled brand search”.
Mobile games revenue topped $100bn in 2024
Newzoo has published the final update to its Global Games Market Report 2024, offering full-year sales data and refreshed forecasts through 2027.
The research firm estimates that the global games market hit $182.7bn (+3.2% YoY) in revenue last year, with mobile generating over $100bn (+5.5% YoY) for the first time since 2021.
Newzoo also predicts that the mobile games market will generate record levels of revenue over each of the next three years.
For 2025 it’s forecasting $103.1bn, for 2026 it’s $105.6bn, and for 2027 it’s $107.7bn.
Hero Wars: Alliance tops $1.7bn revenue
Mobile battler RPG Hero Wars: Alliance has surpassed $1.7bn in revenue and 185m installs across Android and iOS, according to Nexters. That’s up from $1.5bn in revenue and 150m downloads reported by the GDEV studio last July. Hero Wars: Alliance was first released in 2017.
Mag Interactive net sales fall 10% for Q3
Mag Interactive’s Q3 net sales declined by 10% year-over-year, according to the company’s report for the first nine months of its financial year. Sales totalled SEK 63m ($6.6m) between March and May 2025, while its adjusted EBITDA came in at SEK 12.4m ($1.3m), marking a 32% drop.
The QuizDuel, Wordzee and Crozzle maker’s ARPDAU for the quarter increased 14% to 7.1 US cents. DAU fell 13% to 1m and MAU decreased 19% to 2.4m.
Candy Crush All Stars champion wins $500k
The winner of Candy Crush’s fifth annual All Stars in-game tournament has claimed a grand prize of $500k. Over 15m players participated in the event, which began in March and culminated in a live final in LA featuring the 10 best players.
Tiago P. from Portugal took home half of the $1m prize pool, plus a custom diamond encrusted championship ring. Runner-up Ingrid R. from California won $250k, while third-placed Aalja B. from Atlanta walked away with $100k.
