Take-Two’s mobile business grew 19% year-on-year and represented 49% of the company’s net bookings in the quarter ended December 31 2025.
CEO Strauss Zelnick was bullish on Take-Two’s direct to consumer business in the earnings call that followed, and noted that Toon Blast was up 43%, and has now surpassed $3bn in lifetime net bookings.
Elsewhere in the mobile portfolio, Match Factory grew 17%, Empires and Puzzles was up 11% and Words With Friends rose 6%. Rollic’s Color Block Jam was described as a “huge hit”, and advertising revenues grew 10% over last year, driven by higher ARPDAU.
2K’s mobile games were mentioned too, with WWE SuperCard passing 38m lifetime downloads. NBA 2K26 is a ‘top five game on Apple Arcade’, and NBA 2K All Star grew to nearly 9m registered users in China, said Take-Two.
Mobile represented 49% of Take-Two’s net bookings by platform, with console on 40% and ‘PC and other’ taking up 11%. Mobile pulled in $860.9m in the quarter ended December 31 2025, up from $709.5m the year prior. Console generated $702.6m and ‘PC and other’ revenue was $193.6m.
Overall, Take-Two’s net bookings for the quarter were $1.76bn, above Take-Two’s guidance and up 28% on the prior year. Net bookings for fiscal year 2026 are now expected to range from $6.65 to $6.7bn. Mobile is expected to grow in the mid-single digit range.
In the earnings call that followed, a bullish Zelnick said that his firm was one of very few games companies launching new mobile games successfully.
“We are actually making hits, and that is still pretty unusual in the mobile business,” said Zelnick. “The hardest thing to do is create new hits in the mobile business. Zynga has proven an ability to do so…there aren’t very many companies that are doing that and I believe we’re the only company that’s doing it over and over again.”
Zelnick said direct-to-consumer revenue was “meaningful” and the last quarter was its strongest on record for the category. But he would not confirm the proportion of mobile revenue generated by D2C programs.
“The recent regulatory environment has become much more favourable,” said Zelnick of D2C. “I do think we’re going to continue to see third party take rates decline, which will drop to the bottom line.”
When asked about recent gaming stock declines thanks to Google’s Genie tech, Zelnick was fairly dismissive. “Genie is early in its iteration at this point, and trying to make a comparison to a game engine is just really…they’re not even in the same ballpark. Genie is not a game engine.”
He later added: “It looks to me more like procedurally generated interactive video at this point. There are limitations and Google has said as much so to compare the technologies, I think there’s really no way to do that because they’re so far apart. And there are so many more elements to game development that go beyond world creation.”
