Vikki Blake

Meta inherited the app when it acquired the Gizmo team earlier this year.

“Building and running Rumble Arcade cost many times more than the game brought in,” said the studio, which was formed as a web3-based ‘play-to-earn’ studio but pivoted to become an ‘agentic distribution platform’.

The teams behind games like Pokémon Go, Pikmin Bloom and Monster Hunter Now have the new name a year after Scopely bought Niantic’s games teams for $3.5bn.