UK ‘play and earn’ studio Viker has raised $4.1m in a funding round led by Animoca Brands, with participation from Initial Capital, IVC and angels Chris Lee and Ben Holmes.
The studio currently publishes a multitude of games with a real-world cash element like Solitaire, Chess and Who Wants To Be A Millionaire. Some Viker titles also allow players to earn crypto as they play.
“This latest investment signals the next phase in Viker’s global rollout plans, which includes funding new play-and-earn technology, acquiring new licensing opportunities, growing the player base and investing in new studio talent,” said Viker cofounder Dan Beasley.
Animoca Brands executive chairman and co-founder Yat Siu added: “Viker is making play-and-earn mobile games genuinely consumer friendly, which improves adoption and will help to transform the market. We are proud to lead this investment and support Viker’s vision to help onboard the next one billion casual mobile gamers to blockchain.”